Trade Locksmiths
Job

A locksmith website, built for a locksmith.

Scope

Our first client was SB Locksmith in Melbourne, and everything on this page came out of building their site — the after-hours calls, the quoting, the commercial work. Not out of a marketing course.

Price
$1,490 21 days · Quote in one business day
Sound familiar?

What locksmiths tell us

  • Half your revenue arrives between 8pm and 6am, from somebody standing in the cold who rings whoever answers first.
  • Every lockout call starts with fifteen minutes of "how much" before anyone gets in the ute.
  • The commercial work — master keys, restricted systems, shopfitters — pays properly and your site never mentions it.
  • Directory sites outrank you for your own suburb and then sell you back the lead.
What we do

How we build for locksmiths

One button for the person locked out Above everything, with an honest callout fee beside it. Somebody standing on a doorstep with a flat phone battery has one job to do on your site, and every extra choice costs you the call.
Pricing that ends the fifteen-minute phone call A guided quote that asks the three questions you would ask anyway — what type of lock, what happened, where are you — and gives a real number. The call that comes through is already qualified.
The commercial side, given its own room Master key systems, restricted keys, shopfitter and strata work. Different customer, different search, different page. Emergency and commercial on one page means neither converts.
Licence and insurance where people look You are letting a stranger into someone's home at midnight. Your licence, your insurance and your face, up top, do more work than any amount of design.
Questions

Locksmiths ask us this

How do I get more after-hours lockout calls?

Three things, in this order: a Google Business Profile that says you are open 24 hours and is actually answered, one emergency button above everything else on your site, and an honest callout fee published next to it. The fee is the counter-intuitive one — the argument for it is that it filters the price shoppers out before they ring you, not after.

Should I publish my callout fee?

We think so, and the reasoning is simple: the person who rings after reading the fee has already accepted it, so the conversation starts at 'when can you get here' instead of 'how much'. Most locksmiths worry it scares people off. It does — it scares off the ones who were going to ring four others and take the cheapest. Whether that trade is worth it for you is your call, and we will build it either way.

Can a website bring in commercial locksmith work?

It can, but not the same way it brings emergency work. Commercial buyers — strata managers, shopfitters, facility managers — search during business hours, compare two or three options and want to see that you have done it before. That needs its own page with real examples, not a line on your home page.

Do you actually know locksmithing, or just websites?

We build websites — that is the job. What we know about locksmithing came from building for one: SB Locksmith in Melbourne, our first client, whose quoting and booking we built and who is still with us. You can open their site and ring the number. That is the whole reason this studio exists: we built the thing one locksmith needed, then found other trades needed it too.

Ready to get more locksmiths work?

Tell us where you work and how many callouts you can take in a week. A fixed quote back within one business day, and there is a locksmith site already live that you can look at first.

Call Get a quote